Katie Couric... Pajamahadeen Warrior?

Hey -- look who might join the pajama party...

NBC could create Internet blogs for its top news anchors and celebrity interviewers as it seeks to maintain the appeal of U.S. network news, its top executive said on Tuesday.

NBC Universal Television Group President Jeff Zucker said entering the generally opinionated world of blogs might be one way television networks could keep their grip on viewers who increasingly use the Internet for news.

"Over the next two years, network news is going to go through a lot more changes," Zucker said at a Yahoo conference on high-speed Internet use. "This is one of the biggest issues facing traditional network news divisions."

"I don't know why Brian Williams isn't blogging right now," Zucker said of the anchor of NBC's top-rated evening news program who took the helm after veteran journalist Tom Brokaw stepped down in December. "We should be looking for a more interactive component ... and be experimenting more."

Zucker said he was considering a blog for Williams and could envision a similar blog for Katie Couric, the co-host of NBC's "Today" show. He noted that the morning program hadn't changed its format much in more than a decade. NBC is owned by General Electric Co.

Oh, yeah, a Katie Couric blog. Great -- one more site on the Internet designed to make me want to throw up.

Seriously, Zucker's rep for being a top-flight news executive is well-deserved, but I doubt that he thinks this would be the complete solution to the problem confronting network news. Hell, Chris Matthews and Co. at Hardball have a blog, and it sucks. Blogging might be a starting point to re-invigorating network news, but it won't be the end.